Friday, May 04, 2007

SWOT Analysis of Chennai

Any report as part of B school (or even outside of it) starts generally with a `Strengths - Weaknesses - Opportunities - Threats` analysis of the system / situation. Chennai has turned out to be one of the biggest IT services hubs in the world, leave alone India. There are a lot of other interesting things in the city too! In the following post, I have attempted to do a SWOT Analysis of our good old Chennai city. Please do post in your comments on any of the items I may have missed out!

It is very easy to list the A-Z of the city in such a post but I stuck to A-F instead! (I mean, literally!) You will soon see and realize what I am talking about…

Strengths
(1) Amma, Appa, Akka, Anna – The conservative family culture still lingers on. Even when you are married, the “sambhar saadham + thayir saadham” that you have at your parents’ home on a Sunday afternoon is always delicious…
(2) Beach: Thenga, maanga, pattani, sundal on a cold evening in the beach is a must for any romantic dude out there…
(3) Carnatic Music: The December season where people wake up early despite the classic one-off climate to listen to the likes of Unnikrishnan, Jesudas, Bombay Jayashree etc.
(4) Dining: Hogging away to glory in one of the many new restaurants is a real must. Also see attached a compilation of some of the best dining places in the vicinity -
(5) Engineering: From ABCD to XYZ engineering college, you have all the options of pursuing everything from stitching clothes to breaking open an aeroplane! All of them may not be great but there are certainly some very good ones such as IIT, MIT, Anna University, SVCE etc.
(6) Foren Opportunities: It is probably one of the best connected places to foren lands including the USA and SE Asia. The number of Srirams and Subramaniams you find in a S/W company in the states is enormous!

Weaknesses
(1) Auto: The lesser said the better… Generally recognized as the primary villain of the city.
(2) Big brother attitude: The moral policing by the political bigwigs and some nonsensical people etc. make you feel as though whatever you are doing is watched by a big brother up there with a stick in hand.
(3) Climate: As everyone says, its Hot, Hotter and Hottest in Chennai with the occasional spells of rain that somehow always land up around Diwali time.
(4) Dhadi Pasanga: Goondas that roam around with the political bigwigs give you a feel of those evil creatures from Lord of the Rings!
(5) Entertainment Options: Or the lack of it – You have Satyam, Spencers and Mayajal to count an exact number of 3 options in the name of “entertainment”
(6) ‘Figure’ative Speech: With a deliberate spelling mistake… I can't and don't want to elaborate on this more :-) !!!

Opportunities
(1) Assembly Lines: Hyundai, Ford, Nokia shall soon be followed by the likes of BMW, Motorola and God knows who else.
(2) Bunch of S/W folks: Is a huge growing market for selling everything from trendy phones to toothpicks!
(3) Culture: The traditional and conservative culture that still exists makes 30-somethings in the US come back home to raise their kids.
(4) Divinity: As the gateway to the South, Chennai, and specially the surrounding districts have a reasonable number of very old temples to attract visitors!
(5) Education: Many people move in from up North as well as from the states since the basic schooling here is very good – some of the best computer education CBSE schools are based out of here! Chennai always seems to top in the Std. X and XII CBSE exams!
(6) Filmy Duniya: Some of the best artistes in acting, music, cinematography, dance and direction are based out of Chennai! If they can put their minds together, they may put up something worthy of the Oscars (some day!)

Threats
(1) Ayyo Amma: This obviously does not refer to any individual amma but you know who...
(2) Baashai: The love for the language has its negative connotations many a time in the form of arguments in Tamil with non-Tamils to increase BP levels of the listener.
(3) Cheri – The tamil word for slums: They are anywhere and everywhere and government turning a blind eye to them means they get a free hand to disrupt traffic and play jarring music aloud!
(4) Dressing Sense: The hopeless jeans-chappals combinations of the average male and the highly arbitrary colored chudidhaars of our females may give competition to many! But Chennai does have a great saree collection!
(5) Expenditure: Spending on infrastructure is so poor (except for the long overdue IT Highway) that the whole city has taken a big hit and every nook and corner has started witnessing a traffic jam.
(6) Filth: Despite Onyx and the likes, the levels of “kuppai” at various parts in the city is increasing alarmingly. If something is not done about the same, it will become a breeding ground for not just chicken guniya mosquitoes but many more such varieties.

Would be interesting to see similar SWOT analysis for other cities as well...

8 comments:

Sriram P said...

i am very disappointed.. i would have expetced u to dedicate your first blog to koundamani and senthil....

RvK said...

a very interesting SWOT analysis da.. :-)

Jeeves said...

kabo - koundamani senthil in the chennai scenario are the no. 1 advantage but they are outside of a-f! thanks to vivek..

Bhuvana said...

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sukere said...

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Best Brahmin caterers in Chennai

mangalyam catering said...



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